David Maister has entered the Internet Age in a big way -- with a series of podcasts where he's giving away free advice. He has retained me to get the word out that there is a cornucopia of free information including a blog, podcasts and 25 new videos on his brand-new Web site, http://davidmaister.com/.
Note that he's not selling anything. Just go to his site, click "Podcasts" and you can hear 4 very polished episodes at http://davidmaister.com/podcasts/2/:
Episode 1 (24:58)
Understanding Relationships and Transactions
The rewards of building trusting relationships with clients as opposed to taking a transactional view of marketing.
Episode 2 (14:24)
Business Development
The five groups of activities needed for a balanced approach to building a business.
Episode 3 (18:27)
Listening to Clients
How you can gain a sharper competitive edge by being better at understanding how clients think - simply by asking them to talk to you.
Episode 4 (17:56)
Great Service
The tools, tips and tactics that create excellent client service and will lead to return business and new clients.
He calls them "Lessons I've learned." If you've ever heard David speak in person, or wished you had, you'll like these podcasts.
Comments